Business Writing

Principles of Business Writing

• Written communication vs. oral communication
• 5 Cs of effective business writing
• Email structure and etiquette
• Do’s and Don’ts of email writing
• Practical application

The Writing Process

• 4 steps of the Writing Process
• The 5 Cs of acceptable business writing style • Constructing sentences and paragraphs
• Professional writing style
– Organization of ideas
– Avoiding redundancy
– Using appropriate tone
• Practical application

Different Purposes of Writing

• Writing enquiries
• Responding to enquiries
• Writing complaints
• Responding to complaints positively
• Giving good and bad news
• Practical application

Reports and Proposals

• Types of reports
• Report structure
• Visual design of reports
• Proposals format and structure
• Practical application